Sunday, 12 August 2012

Faire Trade Fashion

Hey everyone

There is an international campaign called CCC (what means Clean Clothes Campaign), which is fighting for better conditions of employment in the clothing industry. In developing countries there are many people who work for a breadline wage (sometimes 16 hours a day and seven days a week). There are also many factories which got children (under 15) as labours.
Some fashion boutiques want to sell clothes as cheap as possible and to react quickly with new vogues. And of course it’s a rat race between the different labels. At this stage some famous names made a change and realise their social responsibility. The reasons are ethical grounds or the pressure of the publicity.

There is a video I found from H&M. Have a look at it.

There the website of a campaign in UK:
As you can see there is a category “See company scores” where you can look your favourite labels up. For example there are some forerunners like Marks & Spencer, Monsoon Accessorize, Inditex (including ZARA, Massimo Dutti, Pull & Bear and Bershka) and some who just started yet to care about their social responsibility or who didn’t give some information.

And here is the homepage of CCC:
If you want some information about your country there are further links to interesting homepages about this topic on this page.

Do you think the labels the labels notice their social responsibility? Do you care about faire trade? Please let me know.

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